Corporate Consulting

Vanessa is available for Corporate speaking Engagements, Panels, Conferences and Seminars.  Radical Incorporated also runs:

• Private social networks for teen trendsetters.
• Network of parent trendsetters.
• We run focus groups with moms and teens.

Website, Blog and Social Media Consulting

Vanessa was able to grow her business from a 20 visitor per month blog to a blog that has over 500,000 readers per month and a company with 82 interns and 4 full time employees.  She is now working with companies of all kinds helping them get more traffic, monetize their websites and blogs and make a better impact in the online communities.  Vanessa and her team can do the following for companies, individuals and small businesses:

• Online Branding and Customizing Your Blog or Website
• Increasing Traffic
• Writing and Optimizing Awesome Content
• Search Engine Optimization for Dummies (and beyond)
• Increasing Subscribers and Newsletter 101
• Monetizing Your Site
• Getting Sponsors
• Learning how to use and leverage social media: Facebook, Twitter, Stumbleupon, Ning…from the ground up.
• See more topics on her page for social media and blog consulting.

Speaking Topics for Companies

for Vanessa’s regular speaking topics, please see here.

Millennials in the Workplace

How can employers and other employees best utilize Gen Y skills, while avoiding our pitfalls?

-Identifying the four types of Millennial Employees
-Dealing with Millennial parents–when did it become acceptable for mom to call HR?

Net-Gen: Reaching Today’s Teens

Understanding how teens think about brands, advertising, social networking and entertainment is essential for any business today.

-A look at social applications, online trends and even slang.

-What kinds of advertising works with Gen Y? Van Petten uses a number of case studies to examine the essential characteristics of a successful advertising campaign to youth.

Teen/Parent Relationships

Both Teen and parent audiences benefit from hearing Vanessa’s research, advice and anecdotes.

-Van Petten discusses many issues that interest  and are relevant for parent employees and youth campaign managers such as drugs, underage sex, organic eating, teen driving, chores and school.

The Daily Net-Generation

Every company and employee can benefit from getting an in depth look at the daily and online life of a screen-obsessed millennial.  What websites do we frequent? How do we communicate with each other?

-Van Petten uses real emails, IM’s and Social Network pages to profile a few different types of modern youth.

Teen Entrepreneurs and the Internet

Van Petten started her business, her book and her social network online when she was a teenager and college student.  She also mentors youth all over the country make passive income online.

-Van Petten examines new opportunities that are available for young people today and how this is changing the way youth look for, work in and approach jobs.

Previous Experience and Publicity:

for press packages on Corporate programs, email publicity@rrules.com or see our press packages.

Print Media:
Van Petten’s parenting advice has been featured in the Wall Street Journal, the World Journal, Santa Monica Daily Press, Atlanta Insite Magazine, Los Angeles Daily News, and much more.  See more here.

Radio and TV:
Van Petten has been featured on CBS 4 Miami, Fox 5 News, Playboy Radio, the Vic McCarty show, TWIT TV and over 30 radio stations in the US and Canada. See more here.

Speaking:
Van Petten speaks nationally for schools, youth groups, organizations, companies as well as private parenting groups.  She has consulted with many companies on Youth behavior.  See more here.

Van Petten is based in Los Angeles, CA she is available to do events and workshops in the US and Abroad.  Please contact for rates, availability and speaking topics.